Lazada Philippines

IMFeD because Feeding Difficulties has a Solution

We moms are the most problematic person when it comes to our children. Their eating habits are our main concerns because of health concern. Studies show that 6 out of 10 mothers report that their children have feeding difficulties. A recent conference enlighten me even more as IMFeD discuss the feeding problems encounter by other moms like me.

Feeding Difficulties is more than just a phase:

The effect may last up to 11 years of a child’s life and children with severe and prolonged feeding difficulties may experience impaired growth and low nutrient intake which result in physical and cognitive problems if not reversed.2,3

"Feeding difficulties can be severe enough to impact on growth and nutrient intake, so it is important not only to address the eating behavior but also to provide adequate calories and nutrients to children as part of their management," said Dr. Rita Paz Rowena A. De Guzman, Fellow and Board Member, Philippine Society for Developmental and Behavioral Pediatrics.

The most common nutrients lacking in a child with feeding difficulties include Vitamin A, Vitamin D, Iron and Zinc. In order for a child to reach their optimum growth potential they require these essential nutrients as well as adequate calories.4,5,6,7

Feeding Difficulties have different types:
There are four general types of feeding difficulties:
           Parental Perceptions – child who is achieving satisfactory growth but the parents believe their child’s appetite is limited.

           Fundamentally vigorous – child who rarely shows signs of hunger or interest in food. The child  is very active,  more interested in playing and is easily distracted.

           Highly Selective eater – child has limited food selection, has negative reactions to taste, texture, smell and appearance of food
           Fear of feeding – child is afraid to eat after having a painful or bad experience with eating

IMFeD Aims to Address this Serious Condition

Since there are different types of feeding behaviors that require a tailored approach, mothers need to be aware of the seriousness of this condition. Prevention and early intervention are important and these can be best consulted with a pediatrician trained on the management of feeding difficulties.

The Identification and Management of Feeding Difficulties (IMFeD) program is an evidence-based solution system that aims to screen, assess, and diagnose children with feeding difficulties.  It also provides tools and appropriate treatment plans for the different types of feeding difficulties.

Currently, there are more than 400 IMFeD MD Network  who can be consulted for these conditions. These doctors have collaborated to form an IMFeD network  to share the advocacy of screening every child for feeding difficulties and to provide clinical expertise in managing these children.

Abbott Nutrition Philippines supports this endeavor by creating awareness on the IMFeD MD Network.

To know the doctors who are part of the IMFeD MD Network in your area,     
 please call  995-1555 or 1-800-10-995-155

Marriott’s Spirit to Serve feeds 1,000 people affected by Maring

We Filipinos are concerned with what goes around us. We always think of ways on how we could help in whatever ways we can. With the recent effects that Typhoon Maring brought to the country greatly affected the living situations of countless families in the metro. With this, the Marriott Hotel Manila joined forces with the Philippine National Red Cross in feeding 1,000 children and elderly in two barangays in Pasay City recently. Spearheaded by Marriott’s Executive Chef Meik Brammer and his Kitchen Team, Marriott and Red Cross reached out and imparted their Spirit to Serve to their neighboring residents. Complete with a huge paella pan, the group arrived in the barangays and showed enthusiasm to eagerly serve food to the less-fortunate members of the community.


Krem-Top Change for Better Campaign Winner

For the Krem-Top lovers who couldn’t get enough and had to share it to everyone, congratulations! As part of Krem-Top’s Change for the Better campaign, Papa Jack, Krem-Top’s brand ambassador, awarded the Proud Pinoy Digital Contest winners last September 7, 2013 at Fleur De Lys in Quezon City. Krem-Top invited fans to submit photos showing how Proud Pinoys can help change the nation for the better. The winners whose entries were chosen based on content, relevance to the theme, creativity and originality and number of likes and shares, were given gift packs and a special Krem-Top moment with Papa Jack where they can converse and ask him for advices.

Gerry's Grill is now at Lucky China Town Mall

Crispy Pata, Sisig, Beef Kare-Kare, this are just few of my favorite things that I always find at Gerry’s Grill.


The red carpet was set for the launch of the newest the country’s newest luxury lifestyle magazine. HOLA is all set to conquer the local readership with its uniquely glamorous take on entertainment, fashion and high society . The launching of HOLA was held at the Sofitel Hotel Manila last Sept. 5, 2013


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